Listen to audio interviews with ABI's thought leaders about strategies, trends, and news impacting BtoB marketing.




Sustainability and BtoB


Elisabeth King,
Senior Vice President, ABI

The Best Practices of BtoB


Nicole Zampino,
Vice President Best Practices, ABI

Opportunities in Web 2.0

Rudy Winklhofer,
Global Creative Director, ABI Europe

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BtoB Branding
An interview with Amy Epstein about the importance of branding in BtoB and some approaches that build business fast.