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What can marketing public relations do for you?

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Growing Business During a Recession
At ABI, we help clients build business even during economic downturns because we emphasize business value and benefits over price.  We identify unique value within your company, create a plan for reaching key decision makers, and implement tactics that ensure your messaging reaches target audiences.  We work with you to close the loop between marketing and sales. Read more...

Who are we and what do we do?
ABI is an award-winning public relations firm, with offices in New York, London and Singapore. We connect business-to-business companies with decision-makers worldwide.   Read more...

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ABI MARKETING PUBLIC RELATIONS NAMED AGENCY OF RECORD FOR DAYGLO  Read more about it here: Link


Ideas for Growth

Read papers written by ABI's experts in PR, marketing, branding and more. Link

Listen to insightful interviews from ABI experts on a wide range of marketing strategies to help grow business. Link


 
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Create value
Relentless focus on costs turn even the most valuable products and services into mere commodities. ABI promotes business benefits, not simply product features. Our approach creates new business relationships at higher specifier levels-so price becomes a detail, and not the sole consideration. Learn More >
Grow business in new markets
Niche markets can be an important opportunity for new business. Whether you're expanding into a new geography or a new industry, ABI delivers publicity results that help clients grow. We focus our efforts to reach the right decision maker, at the right time, in the right place. Learn More >
Generate new leads
Sales leads are the seeds of business growth. Our marketing public relations efforts create, define, and promote brands to key influencers and specifiers in the buying cycle. ABI's strategic approach produces quality new business leads that create new profits in new ways. Learn More >