ABI - marketing public relations

Chemicals and plastics

The demand for more sustainable products, price volatility in oil and natural gas, and an increasingly challenging regulatory environment are among the many challenges facing the competitive chemicals and plastics industries. ABI works to ensure that our clients in these sectors are suppliers of choice, focusing on the benefits they bring throughout the value chain.

Whether it’s just-in-time delivery, best-in-class technical support or web-based ordering, ABI promotes the total value provided to customers, avoiding commodity traps and price-only induced decision making among key specifiers.

Eastman Video Series

Eastman Chemical Company has long been a chemical industry leader. The Fortune 500 global manufacturer of chemicals, fibers and plastics has been moving toward an Open Innovation platform, in which it co-innovates with its supply chain partners, adding value through creative problem solving to achieve real-world results. ABI planned and produced an award-winning online video series demonstrating innovation in action.

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