MONADNOCK PAPER MILLS SELECTS ABI TO DRIVE PACKAGING BUSINESS SUCCESS

NEW YORK - ABI, a global leader in business-to-business marketing public relations, has been selected by Monadnock Paper Mills to provide differentiated brand positioning and public relations services in support of its burgeoning packaging business.

Monadnock, the oldest continuously operating paper-manufacturer in the United States, is dedicated to crafting high performance specialty and fine papers for graphic arts, technical and packaging applications.

"ABI's strategic branding counsel and reputation for public relations excellence will help Monadnock achieve new levels of growth," says Gary Jones, vice president of marketing and operations, Monadnock Paper Mills. "We're excited about the partnership."

ABI will leverage a range of strategic marketing public relations tactics to promote Monadnock's unique value-proposition for the packaging industry in North America. The program will be managed from ABI's global headquarters in New York City. ABI also delivers public relations, brand positioning, and search engine optimization services to clients from offices in London and Singapore.

"Monadnock is a great company with a rich history," says Kelly M. Howard, executive vice president, ABI. "Our company cultures and expectations for success are in alignment. We're looking forward to a very successful program."

About ABI, Inc. Founded in 1980, ABI, Inc. specializes exclusively in business-to-business marketing public relations. ABI provides global market support services to companies in diverse industrial and technology market segments. Offices in New York, London, and Singapore provide rapid response to business and publicity opportunities for clients worldwide.

For more information visit www.abipr.com or contact Kelly Howard, executive vice president, ABI at 212-529-4500.

About Monadnock Paper Mills
Monadnock is an independent, family-owned company making paper since 1819. It is the oldest, continuously operating paper-manufacturing site in America. Today, Monadnock applies uncompromising standards and rigorous discipline to elevate the level of craftsmanship and performance in specialty and fine paper manufacturing while setting an example for those concerned about the environment. Please contact the Monadnock Paper Mills website www.mpm.com for more information. For paper samples please contact the Monadnock Sample Department by email (sampleroom@mpm.com), or by phone at 877-877-2098.

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